dresscodebygita.com brings an inimitable world of style, filled with an eclectic mix of avant-garde fine jewelry, unique artisan pieces, and fashion forward accessories. dresscodebygita.com is a modern Internet boutique based on Gita’s personal relationship with each designer and artist translates into a portfolio of cutting edge collections straight from the runway and Gita’s travels.
GITA
Gita was born in India and was raised in London. In 1979 Gita joined Browns the style leaders of fashion. As buyer Gita worked on the first collections of Norma Kamali, Donna Karan, Michael Kors, Stephen Sprouse. After working with American Collections it was a natural progression for Gita to relocate to New York.
1987: General Manager for the Paul Smith Flagship Shop. Responsible for PR, merchandising, buying, and day to day running of Paul Smith NY.
1994: Little Dream Makers with Seran Trehan. A modern children’s bed linen collection.
2005: Private Client jewelry business, dresscode by gita.
2007: Boutique, dresscode by gita
2008: On line, www.dresscodebygita.com
2009: Pop Up Shop 1 Gita brought the concept to Baltimore.
2010: Pop Up Shop 2
2011: Creative Retail Consultancy. International division
CREDITS:
2008 Elle Magazine, Hot New Shop
2008 Baltimore Magazine, Best new store
2008 Style Magazine, Store of the Year
2009 Baltimore Magazine, Best Accessory Store
2009 Baltimore Sun, Fox TV Bringing Pop Up Shop concept to Baltimore
2010 Baltimore Magazine,
Best creative use of space
Bringing the coolest idea to Charm City Pop Up Shops
New York Times ”Little Dream Makers, a collection that manages to mix sweetness with an edge of international sophistication.”